- Popular coffee and doughnut brand Dunkin’ has announced they will be closing 450 stores within the year.
- All the affected branches are located in Speedway gas stations and convenience stores, not free-standing restaurants.
- The company is aiming to expand further, not only in their menu items but in terms of their boosting presence in different locations across the United States.
It’s definitely a sad day for the fans of one of America’s favorite coffee and doughnut stores as Dunkin’ has officially announced that they will be closing 450 locations by the end of this year.
According to reports, all the affected stores are located in Speedway gas stations across the country. This comes as a result of the brand’s partnership termination with Hess, the owner of Speedway.
In an ABC News article, the company confirmed:
“Dunkin’ reached an agreement with Speedway earlier this year to exit the approximately 450 Speedway owned and operated limited menu Dunkin’ locations along the east coast by the end of 2020.”
Meanwhile, Kates Jaspon, chief financial officer of Dunkin,’ told Fox News that the company has made the decision to close all Speedway restaurants in an attempt to prioritize their other locations.
“By exiting these sites, we are confident we will be better positioned to serve these trade areas with Dunkin’s newest Next Generation restaurant design that offers a broader menu and modern experience,” said the representative.
Jaspon likewise added that the brand will continue to increase their presence not only in gas stations and convenience stores but in other venues such as airports, schools, military bases, and others.
Dunkin’ has been adding new items on their menu such as bubble tea and shandies for the summer season.
Last June, the company said they are planning to recruit at least 25,000 new workers as restaurants reopen amid signs of relaxing restrictions.
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