Categories: Entertainment

Female Gamers Are Rapidly Increasing In Asia, Says New Research

Female players "have been a huge catalyst for growth", according to an industry expert.

  • Female video gamers are increasing, according to new research.
  • Professional e-sports players and streamers are making big bucks from competition and sponsors.
  • The gaming industry sees the female population as a significant market, making new games specifically aimed at their interests.

Noticing an increase among female video gamers lately? Well, you’re not imagining things!

A new research tells us that, yes, the number of female players are growing faster compared with their male counterparts. Google-commissioned data reveals that female gamers jumped by 15% in 2019 as many continue to join the community. Globally, Asia is considered a hot spot for video gaming as it makes up 48% of overall gaming revenue. Google and researcher Niko Partners also shared that female gamers helped increase 38% of the 1.33 billion gaming population across the world in the same year.

The figures are even way higher in Asia where China now boasts about 45% of female players with Japan, South Korea, and Southeast Asia having 40%, reported BBC.

According to Rohii Bhushan of Google Asia Pacific:

“Among the millions of female gamers joining the ranks every year, females have been a huge catalyst for growth.”

Meanwhile, Google Asia Pacific head of apps partnerships and platform marketing Matt Brocklehurst shared:

“More and more female gamers are drawn to the fun, flexibility and freedom that mobile gaming affords. This is especially the case in Asia, where mobiles are the primary internet-enabled device for many people.”

19-year-old Valerie Ong, on the other hand, took inspiration from a friend who joined a Call of Duty competition.

Valerie confessed that it was “really cool and inspiration” to watch her friend – who was the only female to compete that year – defeat her male opponents.

Watch this video feature about female gamers:

Like on Facebook

Over the years, gaming has become a huge money-making business not only for game manufacturers but for e-sports players and streamers themselves who have also become powerful influencers with millions of followers behind their backs. Now they’re even penetrating different areas of the industry.

.Case in point, Reia Ayunan used to play games professionally, earning up to $2,800 every month. Now she’s working under Ubisoft as a video game creator, helping produce games specifically aimed at the female market.

Now check out this awesome grandma proving gaming isn’t only for the young!

Like on Facebook

Leave a Comment

Recent Posts

March 14th Holiday – Pi Day or Something Else?

Table of Contents: Introduction: The Significance of the March 14th Holiday The Mathematical Marvel: Unraveling…

November 1, 2023

Mystery Of Missing Pages

Who made them disappear? What was the reason? Where did they go? Why? Gather round,…

July 26, 2023

Bees Kill Penguins by Stinging Them in the Eyes

Swarm of bees stings the eyes of penguins in Cape town 60 penguins died from…

November 16, 2021

2000 Kilogram Sunfish Caught Off North African Coast

A massive ocean sunfish measuring 2,000 kilograms was caught on North African Coast It is named Mola alexandrini or…

November 16, 2021

Man Embezzles $57K in COVID-19 Relief to Buy Pokemon Cards

A businessman in Georgia utilized the Covid-19 relief to buy a limited edition Charizard Pokemon card He committed…

November 8, 2021

Florida Man Catches and “Recycles” Alligator in Driveway

Man captures an alligator in his neighbor's yard in FloridaHe uses a trash can to…

November 1, 2021

This website uses cookies to ensure you get the best experience.